Ionata
Digital products supporting those who need them most
As Ionata grew from a small web studio into a multidisciplinary digital agency, its identity no longer clearly reflected the depth, purpose and complexity of its work. We redefined their brand strategy and built a cohesive visual system that brings simplicity and consistency to a complex, multi-sector practice. The result is a confident, flexible identity that reflects how Ionata solves problems, collaborates, and delivers digital services that need to work in the real world.
MULCH TEAM
SAM MOFFAT
TOM WALKER
“Mulch led the Ionata team through a comprehensive review of how we present ourselves to clients to best capture what makes us special. The perspective of reflecting back to us what we're great at and how we can build our communication around that was uncomfortably challenging and right on the money. We really felt listened to and heard through the process.”