Liv-eat serves as a bastion of healthy eating, offering a diverse range of salads, wraps, and sandwiches to a diet-conscious customer base. After inheriting the brand, our mission was to breathe new life into its identity, infusing it with vibrancy and vitality. We embarked on a comprehensive revitalisation journey, starting with a complete redesign of the logo, reimagining the color scheme, crafting a bespoke typographic system, and infusing the brand with a delightful touch of humour.